LINKEDIN ADS MANAGEMENT
If your message needs to reach an audience of influential decision-makers, or your segment is defined by professional activity, LinkedIn is the platform to get you in front of them. With close to 1 billion members, four out of five users have the power to impact business decisions, making Linkedin an impactful place for your marketing budget.
LinkedIn unapologetically wears the badge ‘Expensive, but I’m worth it’. However, with its unique targeting opportunities and high percentage and high value conversions, the punchier than average investment more than pays back with reliable, stable campaigns which deliver strong returns.
WHAT ARE THE BENEFITS OF WORKING WITH THE RIGHT LINKEDIN ADS CONSULTANT?
There is everything to play for on LinkedIn; exceptional gains to be made, but little opportunity if you’re quietly tinkering on the side lines. With us behind the controls you will get:
Highly effective Linkedin ads campaigns and target audience research to efficiently drive sales and leads at lower costs.
Extensive platform knowledge, meaning we build, test and optimise comprehensive campaigns that are tailored to your specific goals.
Day to day experience of optimising client’s accounts and campaigns which provides valuable insight into what’s working, and what’s not, and informs decisions on campaigns and how your ads budget is most effectively managed.
The pressure of Linkedin ads off your plate, freeing you up to manage the leads or sales we'll be feeding you.
WHAT SHOULD YOU EXPECT FROM OUR LINKEDIN ADS SERVICE?
As LinkedIn ads consultants, we are fully up to date on all of the latest LinkedIn developments and knowledgeable about the array of opportunities available to advertisers to ensure they are getting the best return on their ad spend.
We are constantly training, learning and updating our skills so you don’t have to.
On a more personal level, whether your LinkedIn campaign is to support a short project, or for a longer term pipeline, we want you to feel like we are part of your team. We want your business to grow, and are here to support you with that.
Fully ‘done for you’ LinkedIn ads management, includes:
Running campaigns
Fortnightly or monthly reporting and catch up call (regularity to suit you)
Website or landing page review and regular monitoring for optimisation opportunities
Review of digital marketing activities within your pipeline, and feedback on opportunities
"Nutshell brought fresh life to our digital marketing. Julie and Sophie quickly understood our complex customer base and immediately brought value with their ideas and challenge. Not only did lead generation improve but we saw the cost per lead come down as they focused and refocused on what was delivering value for us and our prospects.
Nutshell looked across all of our assets and channels with advice and effective changes to get everything performing better for us. They delivered exactly the step change we needed and it felt like we were in safe and experienced hands throughout.”
Tom Robins, CEO, Switchee
STILL GOT A FEW QUESTIONS?
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Targeting on LinkedIn is segmented unlike any other platform. If your audience can be defined by their professional activity, the chances are we can cleanly dial into that niche.
However, the more data you have on your audience the more tools we can put to use. This is something we can go through on a discovery call.
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Absolutely! Whether you already have Google Ads up, or are hoping to bring them into your funnel, these two platforms are excellent bedfellows, and will each support the other, ultimately lowering costs.
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Whilst LinkedIn ads have historically been less hungry for broad creative to test than other social platforms, it has come a long way, and we’ll certainly be hoping to test a healthy range of images and video.
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Definitely! However, we’d usually suggest having us under contract for no less than 2-3 weeks before a campaign starts so we can really hit the ground running once we launch, and squeeze every inch of value from the campaign.
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This very much depends on your business, your budget and your objectives. We’d recommend booking in a call with us and talking these through.
WE’D LOVE TO PLANT A TREE FOR YOU
We believe in taking small, consistent and impactful steps to support the environment. We’re lucky enough to work with some inspiring brands in the sustainability sector, and have been motivated by clients in a range of sectors making meaningful changes to their businesses which have a positive impact on the planet.
We have partnered with Ecologi in order to offset our own emissions, and we have pledged to plant a thicket of trees for every new Nutshell client.